The question of why the price our packages of wedding flowers with roses increases during the winter time is one that we receive often. The short and direct answer is because of what is known across the floral industry as ‘the pinch’.

Every November during the last few days of the month, flower farms trim back most, if not all, of their rose bushes (especially bushes that grow varieties of red roses) - this is what is known as ‘the pinch’. They do this so that they can manage 2 harvests of roses in the days and weeks leading up to Valentine’s Day. The economics of it is quite simple… rose prices at Valentine’s Day are at a premium and the more they sell, the more they make.

Rose prices increase immediately following ‘the pinch’. Since the bushes are all trimmed back (again, especially bushes which grow varieties of red roses), there is limited availability of these roses during the months of December and January. Looking back to Economics 101: A lower supply with a higher demand pushes the prices upward.

The Wedding Flower Shop is your online superstore for wedding flowers and rose petals. If you have any questions about any of our wedding flowers, please do not hesitate to contact us directly at 1-888-297-3000.

The Wedding Flower Shop is known for its wide selection of packages of wedding flowers. Our wedding-in-a-box packages are a huge hit on the internet and offer DIY (do-it-yourself) and budget conscious brides a variety of combinations of beautiful fresh cut flowers.

The question has been asked why we use the 20-inch (50cm) South American roses in our wedding-in-a-box packages. The answer is really quite simple: The 20-inch South American roses are a bigger, stronger, and more consistent rose!

When you are shopping for wedding flowers, look no further than The Wedding Flower Shop. We source the world over to ship the finest wedding flowers directly from the flower farms to your door!